Woofie’s Franchise FDD, Profits, Costs & Fees (2024)
Woofie’s Pet Ventures is a premier pet care franchise specializing in personalized services, including pet sitting, dog walking, and mobile grooming. Founded in 2004 in Ashburn, Virginia, Woofie’s has established itself as a trusted partner for pet owners seeking compassionate and attentive care for their animals.
In 2018, Woofie’s began offering franchise opportunities to replicate its successful pet care model in multiple markets across the United States. The company differentiates itself by providing in-home pet care tailored to the unique needs and personalities of each pet, ensuring a stress-free experience for both pets and their owners.
As of now, Woofie’s continues to expand its presence through franchising within the U.S., offering entrepreneurs the chance to join a brand committed to high-quality, personalized pet care services.
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Initial Investment
How much does it cost to start a Woofie’s franchise? It costs on average between $160,000 – $274,000 to start a Woofie’s franchised facility.
This includes costs for the mobile pet spa unit, equipment, initial supplies, marketing, and initial operating expenses. The exact amount depends on various factors, including the franchise location, market conditions, and whether the franchisee chooses to lease or purchase office space.
| Type of Expenditure | Amount |
|---|---|
| Franchise Fee | $57,500 |
| Pre-Opening/Grand Opening Marketing | $7,500 |
| Talent Team Fee | $5,000 |
| Owner Starter Kit Fee | $2,400 |
| Approved Mobile Unit Deposit | $18,000 – $65,000 |
| Approved Mobile Unit Financing Payments | $4,800 – $6,075 |
| Approved Mobile Unit Delivery Expenses | $1,500 – $4,000 |
| Mobile Unit Operating Expenses | $1,027 – $1,875 |
| Van Parking, Office Space, Office Equipment, and Supplies | $4,625 – $30,950 |
| Computer System | $2,050 |
| Required Software Fees | $960 – $2,500 |
| Phone Expense | $450 – $600 |
| Technology Fee – 3 months (post-opening) | $375 |
| Internet Service | $300 – $500 |
| Business Licenses and Permits | $250 – $1,000 |
| Insurance Premiums | $2,000 – $3,750 |
| Membership/Association Dues | $400 – $600 |
| Initial Training Expenses | $4,920 – $14,760 |
| Third Party Training | $500 – $1,050 |
| Initial Inventory | $2,566 – $2,866 |
| Professional Fees | $3,000 – $4,000 |
| Additional Funds – 3 Months | $40,000 – $60,000 |
| Totals | $160,123 – $274,351 |
Average Revenue (AUV)
How much revenue can you make with a Woofie’s franchise? A Woofie’s franchised center makes on average $359,000 in revenue (AUV) per year. However, it’s important to note that individual franchise performance can differ.
Here is the extract from the Franchise Disclosure Document:
Below are a few Woofie’s competitors in comparison:
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Woofie’s Franchise Disclosure Document
Frequently Asked Questions
How many Woofie’s locations are there?
As of the latest data Woofie’s operates 50 locations across the United States. This expansion includes both company-owned and franchised units, reflecting the brand’s significant growth since its inception.
What is the total investment required to open a Woofie’s franchise?
The total investment required to open a Woofie’s franchise ranges from $160,000 to $274,000.
What are the ongoing fees for a Woofie’s franchise?
Woofie’s Pet Ventures franchisees are required to pay a royalty fee of 6.5% of their gross revenue. Additionally, there is a brand fund contribution set at 2% of gross revenue, which supports national marketing and brand development efforts.
Franchisees are also obligated to allocate $24,000 annually for local marketing initiatives to promote their services within their specific territories.
What are the financial requirements to become a Woofie’s franchisee?
To become a Woofie’s franchisee, you should have a minimum net worth of $350,000 and liquid capital between $80,000 and $150,000. These financial requirements ensure that prospective franchisees possess the necessary resources to establish and sustain their business effectively.
How much can a Woofie’s franchise owner expect to earn?
The average gross sales for a Woofie’s franchise are approximately $0.36 million per location. Assuming a 15% operating profit margin, $0.36 million yearly revenue can result in $54,000 EBITDA annually.
Who owns Woofie’s Pet Ventures?
Woofie’s Pet Ventures is owned by Authority Brands, a leading company specializing in premium home services franchises. Founded in 2004 by Amy Reed and Leslie Barron, Woofie’s became part of Authority Brands in January 2022.
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