Alset Auto Franchise FDD, Profits & Costs (2025)
Founded in 2018 and headquartered in Portland, Oregon, Alset Auto is a forward-thinking franchise specializing in electric vehicle (EV) charging infrastructure. By 2019, the company launched its franchising model, enabling entrepreneurs to be part of a brand committed to advancing eco-friendly and sustainable transportation solutions.
What sets Alset Auto apart is its strong emphasis on sustainability and its tailored approach to serving Tesla owners and enthusiasts. The company’s mission goes beyond simply offering charging stations—it strives to support the growing electric vehicle community, with a particular focus on Tesla users.
Through convenient and accessible charging solutions designed to meet the specific needs of EV drivers, Alset Auto plays a vital role in accelerating electric vehicle adoption and contributing to a more sustainable future in the automotive sector.
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Initial Investment
How much does it cost to start a Alset Auto franchise? It costs on average between $103,000 – $179,000 to start a Alset Auto franchised facility.
This includes expenses for setting up charging stations, acquiring necessary equipment, securing initial inventory, and covering early operational costs. The total investment varies based on factors such as the type of installation, the chosen location, and whether the franchisee opts to lease or purchase the property.
| Type of Expenditure | Amount |
|---|---|
| Initial Franchise Fee | $45,000 |
| Training Expenses | $2,000 – $3,000 |
| Premises Deposit | $6,000 – $9,500 |
| Utilities Deposits | $0 – $500 |
| Leasehold Improvements, Construction, and/or Remodeling | $3,000 – $20,000 |
| Furniture & Fixtures | $2,000 – $5,000 |
| Exterior Signage | $1,000 – $3,000 |
| Vehicle | $0 – $15,000 |
| Business Licenses and Permits | $500 – $1,000 |
| Computer Systems | $2,244 – $2,994 |
| Initial Inventory to Begin Operating | $5,000 – $10,000 |
| Equipment | $1,000 – $2,500 |
| Office Equipment and Supplies | $500 – $1,000 |
| Professional Fees | $1,000 – $3,000 |
| Grand Opening Advertising Fee | $2,000 |
| Supplemental Grand Opening Advertising Expenditures | $3,000 – $5,000 |
| Local Advertising | $4,500 |
| Marketing Platform Setup Fee | $5,000 |
| Insurance | $1,500 – $3,000 |
| Operating Expenses / Additional Funds – 3 months | $17,500 – $38,000 |
| TOTAL | $102,744 – $178,994 |
Average Revenue (AUV)
How much revenue can you make with a Alset Auto franchise? A Alset Auto franchised center makes on average $347,000 in revenue (AUV) per year.
This compares to $748,000 yearly revenue for similar other automotive franchises. Below are a few Alset Auto competitors as a comparison:
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Alset Auto Franchise Disclosure Document
Frequently Asked Questions
How many Alset Auto locations are there?
As of the latest data, Alset Auto operates a total of 14 locations: 2 company-owned and 12 franchised units.
What is the total investment required to open a Alset Auto franchise?
The total investment required to open a Alset Auto franchise ranges from $103,000 to $179,000.
What are the ongoing fees for a Alset Auto franchise?
Alset Auto franchisees are required to pay an ongoing royalty fee of 8% of their gross revenue. Additionally, there is a marketing fee set at 1.5% of gross revenue, which contributes to the brand’s advertising and promotional efforts.
What are the financial requirements to become a Alset Auto franchisee?
To become an Alset Auto franchisee, you are required to have a minimum net worth of $100,000 and liquid capital between $50,000 and $100,000.
How much can a Alset Auto franchise owner expect to earn?
The average gross sales for a Alset Auto franchise are approximately $0.35 million per location. Assuming a 15% operating profit margin, $0.35 million yearly revenue can result in $53,000 EBITDA annually.
Who owns Alset Auto?
Alset Auto franchise is owned by co-founders and Tesla enthusiasts Philip Bunting and Marcus Brown, who established the company in 2018 in Portland, Oregon.
Disclaimer
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