Crunch Fitness Franchise FDD, Profits & Costs
Crunch Fitness, established in 1995, has evolved into a prominent player in the fitness industry, differentiating itself with a philosophy of “No Judgments,” which embodies a community and gym for all.
| Metric | Value |
|---|---|
| Est. Annual Owner Income | $150K–$400K |
| Royalty + Marketing Fees | 5%+2% |
| Initial Investment | $1.1M–$3.3M |
| Est. Payback Period | 3–6 years |
| SharpSheets Rating | 8.3/10 |
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This approach has set Crunch apart in the competitive fitness landscape, promoting an inclusive environment where serious fitness is made fun.
The franchise offers a variety of fitness services, including state-of-the-art equipment, proprietary group fitness classes, and additional amenities like tanning and HydroMassage, catering to a wide range of fitness enthusiasts.
Headquartered in New York City, Crunch Fitness began franchising to extend its unique fitness philosophy and gym design, characterized by a vibrant mix of equipment, expansive training areas, and engaging group fitness rooms.
Initial Investment
How much does it cost to start a Crunch Fitness franchise? It costs on average between $2,148,000 - $5,367,000 to start a Crunch Fitness franchised studio.
This includes costs for construction, equipment, inventory, and initial operating expenses. The exact amount depends on various factors, including the type of gym you choose, the location, and whether the franchisee chooses to lease or purchase the property.
Crunch Fitness offers 2 investment options:
| Type of Franchise | Initial Investment Range |
|---|---|
| Crunch Fitness Model | $2,147,500 to $5,367,000 |
| Crunch Select Model | $3,192,500 to $5,277,000 |
The detailed investment estimate below summarizes the estimated initial investment for a Crunch Fitness Model.
For more information on the costs required to start a Crunch Fitness franchise, refer to the Franchise Disclosure Document (Item 7).
| Type of Expenditure | Amount |
|---|---|
| Initial Franchise Fee | $35,000 |
| Architect Fees | $35,000 to $60,000 |
| Permitting Fees | $5,000 to $15,000 |
| Training Expenses | $4,000 to $8,000 |
| Real Property, Whether Purchased or Leased | See Note (4) |
| Leasehold Improvements | $950,000 to $3,000,000 |
| Fitness Equipment, Fixtures, Other Fixed Assets | $850,000 to $1,500,000 |
| Opening Inventory | $8,000 to $16,000 |
| Site Selection Travel Expenses | $500 to $3,000 |
| Utility Payments, Business Licenses, Surety Bonding and Pre-Paid Expenses | $30,000 to $100,000 |
| Professional Fees | $20,000 to $50,000 |
| Signs | $25,000 to $50,000 |
| Office Equipment, Technology System, Furniture Graphics Package and Supplies | $100,000 to $200,000 |
| Initial Advertising | $45,000 to $75,000 |
| Insurance | $15,000 to $35,000 |
| Construction Extension Fee | $0 to $20,000 |
| Additional Funds – 3 Months | $25,000 to $200,000 |
| Total Estimated Initial Investment | $2,147,500 to $5,367,000 |
Average Revenue (AUV)
How much revenue can you make with a Crunch Fitness franchise? A Crunch Fitness franchised center makes on average $2,898,000 in revenue (AUV) per year.
Here is the extract from the Franchise Disclosure Document:
Crunch Fitness Franchise Disclosure Document
Frequently Asked Questions
What funding options are available for a Crunch Fitness franchise?
Most franchise buyers in Crunch Fitness’s investment range finance their unit through an SBA 7(a) loan, with some multi-unit operators using SBA 504 loans for real estate. Buyers with rollable retirement funds sometimes use a ROBS structure to reduce debt service. See SharpSheets’ financial model hub for funding guidance.
How long does it take to pay back a Crunch Fitness franchise investment?
Payback periods for franchises in Crunch Fitness’s category typically run 3-7 years, depending on investment level, location performance, and financing structure. Actual payback varies significantly by unit performance and debt service obligations.
Who owns Crunch Fitness?
Crunch Fitness is owned by TPG Growth, a private equity firm, along with its management team. TPG Growth acquired a majority stake in Crunch Fitness in 2019.
SharpSheets Editorial Team | sharpsheets.io | Last Updated: June 2026
Disclaimer
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Research Crunch Fitness Franchises franchise data: For the full FDD cost breakdown, investment tables, and Item 19 disclosures, visit FranchisePayback.com → Crunch Fitness Franchises FDD Review.
How Much Does a Crunch Fitness Franchise Owner Make?
Crunch Fitness franchise owners earn approximately $150K–$400K annually at the owner-operator level. This estimate applies industry-benchmarked operating costs to Crunch Fitness’s disclosed AUV using SharpSheets’ bottom-up methodology: AUV minus total fee load (5%+2%), minus labor (30–35%), COGS (28–35%), occupancy (8–12%), and overhead (5–8%).
The 3–6 years payback period on $1.1M–$3.3M is top in fitness. Compare across the full category: Fitness Franchise Owner Income →
How to Fund a Crunch Fitness Franchise
Most Crunch Fitness franchisees finance through SBA 7(a) loans covering 80-90% of the $1.1M–$3.3M investment, with ROBS or personal savings for the down payment. At $150K–$400K annual income, debt service is typically manageable within 12-18 months.
— SharpSheets Editorial Team | sharpsheets.io | Last Updated: July 2026
