Petland Franchise FDD, Profits & Costs (2025)

Petland, founded by Ed Kunzelman in 1967, is a distinguished franchise in the pet retail industry with its headquarters nestled in Chillicothe, Ohio.

The company embarked on its franchising journey in 1972, expanding its footprint not only within the United States but also across international borders, including Canada, Japan, China, Mexico, Brazil, and El Salvador. 

Petland operates with a model of retail pet stores that offer a wide variety of pets, pet supplies, and pet-related items to the general public.

This model is supported by a comprehensive training program for franchisees, which encompasses classroom work, hands-on demonstrations, and in-store training, ensuring that franchisees are well-prepared to manage their stores effectively.

Initial Investment

How much does it cost to start a Petland franchise? It costs on average between $313,000 – $1,078,000 to start a Petland franchised store.

This includes initial costs for store construction, necessary equipment, inventory, and initial operating expenses. The exact investment varies based on several factors, including the size and layout of the store, its location, and whether the franchisee opts to lease or purchase the property.

Type of ExpenditureAmount (Low – High)
Initial Franchise Fee$50,000
Area Development FeeVaries
Real Property(Note 2)
Furniture, Fixtures, Equipment and P.O.S. System$60,000 – $350,000
Remodeling, Leasehold Improvements and Decorating Costs$15,000 – $250,000
Inventory Required to Begin Operation$75,000 – $200,000
Utility Security Deposits$0 – $6,000
Lease Deposit$0 – $20,000
Advertising Associated with Store Opening$5,000 – $20,000
Travel, Room, and Board to Attend Initial Training Program$8,000 – $18,000
Additional Funds – 3 Months$45,000 – $100,000
Travel, Room and Board to Attend Initial Training Program$2,000 – $5,000 (per person)
Construction Plans and Specifications$15,000
Site Work, Fixture Coordination, and Construction Services Fee$12,500
Store Merchandising and Setup Assistance Fee$10,000
On-Site Training Team and Grand Opening Assistance$12,500
Licenses and Fees$500 – $2,000
Uniforms$1,000 – $2,000
Professional Fees$1,500 – $5,000
TOTAL$313,000 – $1,078,000

Average Revenue (AUV)

How much revenue can you make with a Petland franchise? A Petland franchised business makes on average $2,698,000 in revenue (AUV) per year.

Here is the extract from the Franchise Disclosure Document:

Petland fdd item 19 extract

This compares to $886,000 yearly revenue for similar pet retail franchises.

Below are a few competitors:

Petland franchise competitors

Petland Franchise Disclosure Document

Frequently Asked Questions

How many Petland locations are there?

As of the latest data, Petland operates 94 stores across the United States, with the majority being franchise-owned. Internationally, Petland has expanded into several countries, including Canada, China, Mexico, Brazil, El Salvador, and South Africa, bringing the global count of Petland locations to approximately 238.

What is the total investment required to open a Petland franchise?

The total investment required to open a Petland franchise ranges from $313,000 to $1,078,000.

What are the ongoing fees for a Petland franchise?

A Petland franchise has ongoing fees, including a 4.5% royalty fee on gross revenues for the first two stores. Franchisees also spend 5% of gross revenues on local advertising and contribute up to 0.5% to a national advertising fund, supporting broader brand recognition. These fees help maintain both individual store visibility and Petland’s over

What are the financial requirements to become a Petland franchisee?

To qualify as a Petland franchisee, you must meet specific financial criteria: a minimum net worth of $1,000,000 and at least $250,000 in liquid capital. These requirements ensure that franchisees possess the necessary financial stability and resources to establish and operate a Petland store effectively.

How much can a Petland franchise owner expect to earn?

The average gross sales for a Petland franchise are approximately $2.7 million per location. Assuming a 15% operating profit margin, $2.7 million yearly revenue can result in $405,000 EBITDA annually.

Who owns Petland?

Petland, established in 1967 by Ed Kunzelman in Chillicothe, Ohio, operates as a privately held company. The company utilizes a franchise model, with numerous stores owned and managed by individual franchisees.

Disclaimer

Disclaimer: This content has been made for informational and educational purposes only. We do not make any representation or warranties with respect to the accuracy, applicability, fitness, or completeness of the information presented in the article. You should not construe any such information or other material as legal, tax, investment, financial, or other professional advice. Nothing contained in this article constitutes a solicitation, recommendation, endorsement, advertisement, or offer to buy or sell any franchises, securities, or other financial instruments in this or in any other jurisdiction in which such solicitation or offer would be unlawful under the franchise and/or securities laws of such jurisdiction.

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