How Much Does a Pet Supplies Plus Franchise Owner Make?

How Much Does a Pet Supplies Plus Franchise Owner Make?

Pet Supplies Plus franchise owners earn approximately $100,000 to $250,000 annually for a single store, with top-performing owners in high-traffic suburban markets reaching $300,000+. As the largest pet specialty retail franchise in North America (700+ locations), Pet Supplies Plus benefits from the structural tailwind of pet humanization — a category that grew through every U.S. recession since 2001.

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MetricValue
Average Owner Income$100,000–$250,000
Top Performer Income$300,000+
Royalty Rate~2%
Total Fees~4%
Initial Investment$525,000–$1.77M
Average Store Revenue$1.5M–$3.0M
Avg Payback Period4–7 years
SharpSheets Rating7.2/10

How Pet Supplies Plus Makes Money

Pet Supplies Plus generates revenue from three streams: retail product sales (food, treats, accessories — ~75% of revenue), grooming services (~15%), and self-serve pet wash stations (~5–10%). A mature store in a strong suburban market generates $1.5M–$3.0M in annual sales.

At a remarkably low total fee burden of ~4% (2% royalty + 2% marketing) — one of the lowest in retail franchising — and 85–88% COGS + operating costs, the owner retains approximately 8–12% of revenue as owner income. On $2.0M in sales, that’s $160,000–$240,000 annually.

Pet Supplies Plus vs. Pet Franchise Competitors

BrandInvestmentTotal FeesEst. Annual IncomeCategory
Pet Supplies Plus$525K–$1.77M~4%$100K–$250KPet retail
Dogtopia$448K–$1.1M~9%$150K–$280KDog daycare
Scenthound$263K–$461K~7%$100K–$180KDog wellness/grooming

Frequently Asked Questions About Pet Supplies Plus Franchise Income

How much does a Pet Supplies Plus franchise owner make?

Pet Supplies Plus franchise owners earn approximately $100,000–$250,000 annually, with top performers in high-traffic markets earning $300,000+.

How much does a Pet Supplies Plus franchise cost?

Total investment ranges from $525,000 to $1.77M, including franchise fee ($49,900), store build-out, initial inventory, and working capital.

What is the Pet Supplies Plus royalty rate?

Pet Supplies Plus charges approximately 2% royalty plus 2% in marketing fees — one of the lowest total fee burdens (4%) in retail franchising. This is a significant competitive advantage vs. pet service franchises charging 7–10%.

Is Pet Supplies Plus a good franchise investment?

Pet Supplies Plus earns a SharpSheets rating of 7.2/10. Strengths: recession-resistant category, extremely low royalty burden (4% total), 700+ unit system with strong purchasing power. Risk: competition from Petco, PetSmart, and Amazon requires strong local execution and neighborhood store positioning.

How does Pet Supplies Plus compare to Dogtopia?

Dogtopia (dog daycare) generates recurring membership revenue with higher margins per customer interaction, while Pet Supplies Plus generates transactional retail revenue at higher volume. Dogtopia’s total fees (~9%) are more than double Pet Supplies Plus (~4%). For pure income, Dogtopia edges ahead ($150K–$280K vs. $100K–$250K); for recession resilience, pet food retail historically outperforms discretionary services.

Bottom Line

Pet Supplies Plus offers solid income ($100K–$250K) with the lowest royalty burden in pet franchising. The brand’s neighborhood store model (versus big-box Petco/PetSmart) has proven resilient. The key risk is the $525K–$1.77M capital requirement and inventory-heavy retail model. For full FDD data, visit FranchisePayback.com →

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— SharpSheets Editorial Team | sharpsheets.io | Last Updated: July 2026