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Romeo’s Pizza Franchise: AUV, Costs & Stats (2023)

Among all the pizza franchise brands, it’s easy to get lost and especially to find the one that fits your criteria as a franchisee. Aside from the giants (Pizza Hut, Little Caesars, Papa John’s and the like), Romeo’s Pizza is a franchise you should seriously consider. Why?

From the looks of its Franchise Disclosure Document, Romeo’s Pizza is a great investment.

Indeed, whilst you would invest on average $416,000 to set up a new restaurant, the average Romeo’s Pizza makes $824,000 in gross sales per year.

In this article we’re looking at Romeo’s Pizza and its Franchise Disclosure Document to find out how much it (really) costs, and how much revenue you can realistically make as a franchisee. Let’s dive in!

Key stats

Franchise fee$30,000
Royalty fee5.00%
Marketing fee6.00%
Investment (mid-point)$416,000
Average sales$824,000
Sales to investment ratio7.0x
Payback period[franchise_value_investment_payback]
Minimum net worth$350,000
Minimum liquid capital$100,000
Source: Franchise Disclosure Document 2022

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About Romeo’s Pizza

Romeo’s Pizza is a pizza chain that was founded in 2001 by Sean Brauser.

Romeo’s Pizza is known for its fresh, high-quality ingredients and its signature sweet sauce. In addition to pizza, the chain also offers a variety of salads, wings, subs, and pasta dishes.

The franchise has won numerous awards for its pizza and customer service, including being named “Best Pizza in the Midwest” by the International Pizza Expo. Romeo’s Pizza is committed to using locally sourced and sustainable ingredients whenever possible and has also introduced vegan and gluten-free options to their menu.

The franchise started franchising in 2006 and currently has over 60 locations across Ohio, North Carolina, South Carolina, and Florida. The majority of Romeo’s Pizza locations are franchised-owned (52).

How much does a Romeo’s Pizza franchise cost?

You would need to invest around $416,000 to open a new Romeo’s Pizza franchise on average.

Startup costs

Here’s the full breakdown of costs:

Type of ExpenditureLowHigh
Initial Franchise Fee$30,000$30,000
Formation Costs$119,800$529,500
Initial Marketing$20,000$20,000
Operating Costs$21,000$61,000
Source: Franchise Disclosure Document 2022

What is the franchise fee?

The initial franchise fee for a Romeo’s Pizza franchise is $30,000

In addition to the initial franchise fee, you must pay to the franchisor a royalty fee of 5.00% of revenues, as well as a variable marketing fee of 6.00% of revenues.

What is the turnover of a Romeo’s Pizza franchise?

On average, a Romeo’s Pizza franchise generates $824,000 in revenue per year.

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